Strategy for Business Development of Tentrem Pelayanan Jasa Alsintan (UPJA) Tegaldlimo Banyuwangi
نویسندگان
چکیده
Agricultural Equipment and Machinery Service Business (UPJA) is an area that provides services related to optimizing the use of agricultural tools machinery achieve business profits. The purpose this study was analyze development strategy machine tool service Tentrem, Tegaldlimo District, Banyuwangi Regency. methodology used evaluation internal external factors which are then mapped in IFE EFE matrix, followed by a SWOT analysis generate alternative competitive strategies implement strategies. compile strategic alsintan business. results showed value with total score 3.49 indicators, means UPJA's strong or high category. all indicators matrix 3.18, Mapping IFE-EFE nine 1 chosen has greatest value, namely maintaining completeness machineries 1.15. In conclusion, can be applied build advantage progress UPJA Tentrem.
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ژورنال
عنوان ژورنال: Jurnal ilmiah inovasi
سال: 2022
ISSN: ['1411-5549', '2527-6220']
DOI: https://doi.org/10.25047/jii.v22i2.3340